Senior Director, Global Enablement

About the role

Leads the global enablement function covering field, technical, onboarding, certification and partner enablement, reporting to the VP of GTM Operations, and owns the AI-first, just-in-time enablement engine. Suits senior enablement leaders with 12+ years in B2B SaaS, at least 6 of them leading teams across North America, EMEA and APJ.

What you'll do

• Position enablement as a strategic growth lever tied to the shift to the Abnormal Behavioral AI platform and multi-product selling.
• Set strategy and operating model for field, technical, customer success and partner enablement, leading a multi-team organization of directors and managers and building succession.
• Design role-based learning paths and programs for AEs, SDRs, Sales Engineers, Customer Success, Professional Services, sales leaders and channel partners.
• Define role-based certification standards from first-meeting readiness to product and technical mastery, holding a high bar for certification quality.
• Own in-person onboarding bootcamps and new hire programs so GTM hires ramp quickly.
• Plan and deliver live field enablement programs, including regional workshops, launch events and company kickoff moments.
• Build product and technical depth across GTM, including platform understanding and competitive positioning.
• Create a scalable partner enablement program covering onboarding, certifications and technical readiness.
• Design an AI-first, just-in-time enablement system using AI role play, AI coaching, in-workflow guidance and automated reinforcement.
• Partner with Product and Product Marketing on a repeatable launch-readiness process with inputs, timelines and readiness gates.
• Use call insights, deal outcomes, certification data and field feedback to find skill gaps and adjust programs continuously.
• Track and report impact on ramp time, certification quality, field confidence, behavior change, multi-product attach, and pipeline and revenue to GTM and executive leadership.
• Own prioritization, intake, capacity planning and budget across enablement, including the enablement tech stack.
• Work with Sales, Sales Engineering, Customer Success, Channel, Product, Product Marketing and Revenue Operations leadership to align enablement with company priorities.
• Own the in-person field enablement programs and bootcamps that people remember, and build the enablement system behind them.
• Develop directors and managers into the next generation of enablement leaders.

What you'll need

• 12+ years of experience in sales, technical or GTM enablement at a high-growth B2B SaaS company.
• At least 6 years leading teams, including leading multiple managers or directors across a global organization spanning North America, EMEA and APJ.
• Proven track record building and scaling enablement for multiple field roles, including AEs, SDRs, Sales Engineers and Customer Success.
• Experience enabling a GTM organization through a transition from a single product to a multi-product platform, with measurable growth impact.
• Experience designing and running role-based certification programs and in-person onboarding bootcamps at scale.
• Experience building or scaling partner and channel enablement programs.
• Demonstrated experience applying AI to enablement, such as AI role play, AI coaching or just-in-time in-workflow learning, with sound judgment about where human coaching matters most.
• Track record running product launch readiness in a fast-moving, multi-product environment.
• Strong command of enablement measurement, tying programs to ramp, productivity and revenue outcomes.
• Exceptional communication and facilitation skills, with the presence to lead a room of sellers and influence executive and senior GTM leaders.

Nice to have

• Experience with tools such as Highspot, Gong, Glean, Articulate Rise and Synthesia.
• Background in cybersecurity or another technical, enterprise-focused category.
• Experience consolidating or migrating an enablement tech stack, including LMS platforms.

Benefits listed by Abnormal

• Base salary, bonus or incentive compensation, and equity eligibility
• Comprehensive benefits package

Tools & skills mentioned